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Table 2 Developing an author-completed checklist for journal articles reporting industry trials

From: Marketing trials, marketing tricks — how to spot them and how to stop them

Items for inclusion in checklist

A. Commercial aspects of the study

 • Identification of all stakeholders, including manufacturer, agencies, academic institutions, authors, contributors

 • Who instigated the research?

 • How was it financed? Total, majority or minority finance from manufacturer?

 • Identify main product of commercial interest

 • Frank statement of the commercial relevance of the research (e.g. securing approval, demonstrating advantage over competitor, providing practical experience of product)

 • Details of intellectual property/data ownership and summary of data sharing plan

 • Details of all recent payments by manufacturer to participating institutions, agencies, authors and contributors

 • Confirmation that all author/contributor interests are registered on a public website

 • Public URL for all commercial publications plans in which the article is listed

 • Consent for journal to publish number of reprint/eprint sales for article

B. Study design, analysis, interpretation and reporting

 • Clear characterization of company and agency role

 • Confirmation of compliance with reporting guidelines (CONSORT guidelines should be upgraded)

 • Provide point-by-point response to checklist of design features, identifying those potentially favouring the product or limiting the applicability of the study. Examples: Patient selection; Choice of control treatment; Doses and regimens; Run-in period; Assessment criteria; Safety definitions; Cut-off points for data inclusion; Deviations from protocol; Early stopping; etc.

Responsibilities for journals

 • Ensure full checklists are provided with submission, signed off by the corresponding author and company representative

 • Ensure peer reviewers are provided with completed checklist

 • Use checklist to:

  ° Ensure potential methodological biases and design features likely to favour the product or limit the study’s applicability are fully described and prominently tabulated in the published article

  ° Check commercial roles and goals are prominently described in the article

  ° Check attribution, labelling and disclosures reflect true role of the company, e.g. name manufacturer in title of article; place article in designated “industry trials” section of journal

 • Publish completed checklists online for published articles

 • Publish reprint purchase numbers for all articles

 • Consider corrections, retraction, referral to research integrity office and legal action if checklist proves to have been inaccurately completed