Presentational elements | Content |
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• Four-page booklet format • Photographs of the EQUIP trial team together with PPIR members on the front and back pages • Written in plain language; informal, conversational style • Contained several photographs of the PPIR members, including one of them designing the leaflet • Quotations written by PPIR members • Use of large font sizes and bright colours | • Front and back pages advertised award of ‘outstanding carer involvement’ to EQUIP • Front page stated that ‘real patients and carers’ had informed in the design of the study, and asked patients to consider taking part in EQUIP • Middle pages of the leaflet contained photographs of PPIR members • Quotations by PPIR members described why they thought the study was important • A section highlighting issues felt to be important to patients including: helping future patients, convenience, confidentiality, approval by a Research Ethics Committee • Quotation by EQUIP chief investigator about close working with PPIR members • Contained contact details of the study team |